memo banana Banana Republic Goes Slim Aarons

Coco Rocha for the Banana Republic Trina Turk collection. Photo: WWD

Freshly off her brightly-colored Met Ball turn in vintage Givenchy, Coco Rocha is slipping into another, equally-vibrant dress, this time for Banana Republic.

Rocha is the face of the retailer’s upcoming limited-edition collaboration with Trina Turk—60 dresses, accessories, sunglasses, swimsuits, and more, in Turk’s signature bold patterns, all inspired the Palm Springs lifestyle. Thus, it’s only logical that the campaign would be photographed in just that locale—the Richard Neutra-designed Kaufmann House in Palm Springs—and inspired by a photographer known for his dreamy retro images of Palm Springs life: Slim Aarons. “The Slim Aarons photo of ladies having drinks at the pool has been an inspiration for our brand,” Turk told WWD. The collection debuts June 7.

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