When historians (OK, bloggers) reflect on the age of celebrity fashion lines, Nicole Richie will probably stand out as one of the few who did it best. The reality TV star successfully transitioned into a sartorial success, building first an accessory brand and then clothing collection in her boho image. This year, she’s seriously expanding the empire.
In a move that times well with the premiere of her new NBC show, Fashion Star, Richie is launching a collection for QVC. The collection, which looks a bit like the clothes she makes for Winter Kate, will offer brightly printed dresses, colorful kimono jackets, and bags as part of QVC’s “The Buzz on the Red Carpet” program. Prices will start at $75 and go up to $257.
Richie told WWD, “I want to connect with the women watching by letting them know that we are similar in many ways; I’m a mother of two and I work. We all want to feel relaxed on the inside but stylish on the outside. And that’s what I’m trying to provide.”